Category: Advertising
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From The Runway To The Midway
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Many who have lived in or around Utah for long enough will remember ZCMI. For those who are unfamiliar, ZCMI was a regional department store chain that started in Salt Lake City in 1868. The…
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The (Belated) Celebration Of A Century!
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Thirty years ago, Lagoon was celebrating its 100th birthday. It had only been open in Farmington since 1896, but the park traces its history back to Lake Park which opened on the shores of the…
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A Closer Look At Lagoon’s Logo
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Just like a well-designed symbol quickly and effectively communicates a message, a good logo conveys a message about a company’s purpose or products and services. Through the use of colors, shapes and even techniques that…