1970s 1980s 1990s Advertising

The Runway Meets The Midway

Many who have lived in or around Utah for long time will remember ZCMI. For those who are unfamiliar, ZCMI was a regional department store chain that started in Salt Lake City in 1868. The company was eventually sold in 1999 and today the remaining stores have become either Macy’s or Dillard’s. Now for the […]

1980s Advertising Events

The (Belated) Celebration Of A Century!

Thirty years ago, Lagoon was celebrating its 100th birthday. It had only been open in Farmington since 1896, but the park traces its history back to Lake Park which opened on the shores of the Great Salt Lake in 1886. Still, many have wondered why “The Celebration Of A Century” was held a year late […]


A Closer Look At Lagoon’s Logo

Just like a well-designed symbol quickly and effectively communicates a message, a good logo conveys a message about a company’s purpose or products and services. Through the use of colors, shapes and even techniques that tap into our subconscious, the best logos are usually simple, unique, memorable and adaptable to a wide variety of uses […]

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